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Mailware News


We publish Mailware News approximately 6 times per year. In each issue you will receive: tips for using Mailware, announcements and mail order industry related articles. Don't miss an issue!
 
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 Mailware Newsletter . Tips for using Mailware Mail Order Software 
December 2005 
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Dear Bruce,

Mailware News is better than ever! More in-depth articles, tips and tutorials for using Mailware and special announcements only found here.

In This Issue
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  • Sale Ends Nov 30!
  • FREE is No Longer the Most Powerful Word in Advertising
  • Tip: Close Line Gaps in Labels
  • Downloadable Bar Code Font
  • WANTED: Your Mailware Success Story

     
  • FREE is No Longer the Most Powerful Word in Advertising
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    For years ad execs and marketing experts made the claim that the word FREE was the most powerful word in all of advertising.

    When you see something advertised as FREE do you immediately get excited and think, "wow something that genuinely won't cost me a dime," or do you think, "yeah right, what's the catch?"

    However, there is one concept that has immerged that is even more important, more powerful, and more effective at getting people to leap out of their chair and say "I want that!"

    Before I tell you what the concept is, let me share with you why FREE has lost some of it muster.

    Read more... »

    Tip: Close Line Gaps in Labels
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    Mailware creates labels from your customers' billing and shipping addresses. You can enter or omit company names, second address lines and titles which can cause blank lines, or gaps, in mailing labels.

    This tip shows you how to quickly and easily remove these gaps from labels (or any report) so they will always look professional and neat.

    Read the tip... »

    Downloadable Bar Code Font
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    You can add bar codes to any report it Mailware.

    Just download the free bar code font from our site and follow the instructions to install them.

    Then, edit any report in Mailware and select a field under the Layout tab. Change the font to "Free 3 of 9" in the font pulldown. The text will print as a bar code.

    Bar codes are great for product labels, inventory lists and shipping labels.

    Download the bar code font... »

    WANTED: Your Mailware Success Story
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    Do you have a story to tell about your experiences with Mailware?

    Submitting your success story is easy. Plus, you will receive a free gift.

    Your website link appears in our newsletter and on our website. That's free advertising.

    Just go to the link below and start typing!

    Submit your story... »

    Sale Ends Nov 30!
    Only 2 more days to get client/server for free - a $999 value!

    Learn more...

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    Mailware Updates

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    Mailware 2005

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      Core Technologies
      2691 East Main Street
              Suite 101
       Columbus, OH 43209

    Phone: 866-MAILWARE
     
    International: 614 231-8193
    mailware@core-tech.com
       
    www.mailware.com

     

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    Mailware - mail order software

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