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Special Offers
How to create sale prices, free gifts and more |
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Instructions
Running a sale? Giving
away a free gift, or
maybe you just want to
automatically add a
catalog to each order?
Mailware's special
pricing feature does
this and more. Follow
the tutorial below to
set up your own special
offers.
Special Pricing by Ad
Source Key
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Open Mailware and
Click the Menu tab.

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Click the Setup tab.

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Then click the Orders button.

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After the Source Key
screen opens
click the New button
to create a new ad
key.

-
Enter a Source
Key name (e.g.,
SAMPLE KEY in the
example below) and a
Description if you
wish. Then click
the Additional tab.

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On the Additional
tab you can enter an
extra shipping
charge and an order
message for this key
if you wish.
Click the Add...
button at the
bottom of the screen
to create a special
price.

Note:
You can create as
many offers as you
wish for a source
key. Doing so allows
you to combine
offers (e.g., Get a
free gift and a
discount).
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From the pulldown
select "Free Gift".

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The Offer Type you
select changes the
options in the
Special Offer
section. For Free
Gift you can select
any item in your
inventory from the
Gift Product Number
pulldown. This could
be a catalog,
promotional item,
Gift Certificate,
Non-Inventory item
(like a message or a
discount), an ad
etc. Select any
item you wish for
the Gift Product
Number.

Note: The
other options you
can select are
described below.

Order Discount $
applies a set dollar
amount discount to
the order. Specify
the item in your
inventory you want
associated with the
discount (e.g., in
the sample above we
created a
Non-Inventory item
called DISCOUNT as a
product and then
assigned it to this
special.)

Order Discount %
applies a percent
discount to the
order.Specify the
item in your
inventory you want
associated with the
discount (e.g., in
the sample above we
created a
Non-Inventory item
called DISCOUNT as a
product and then
assigned it to this
special.)

Free with
Purchase adds a
free gift when a
"Buy this product"
item is purchased on
the order. You can
also specify how
many must be
purchased and how
many free gifts are
added to the order.
-
In the
Qualifications
section you can
specify requirements
the order must meet
in order to receive
the Special Offer
you selected.

Minimum Order
Amount - The
special offer will
not take affect
until the order is
this amount or
greater.
Minimum Quantity
- The number of
items that must be
purchased in the
order for the
special offer to be
added.
Start Date -
The first date on
which the offer is
effective
End Date -
The last date on
which the offer is
effective
Apply to first
- Enter a number
here to limit the
special offer to
that number of
orders.
For this sample
leave the
Qualifications
section blank.
This will allow the
offer to be applied
to any order for
which this ad key is
selected.
-
Click OK to
close the dialog.
You should now see
your offer listed in
the Special Offers &
Discounts section of
the screen.

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Close the Source Key
screen by clicking
the
in the top corner.
-
You can now enter an
order and assign
your key in the
Source Key field.
Your free gift will
be added when you
add an item (Note:
You can also change
an order's source
key to add the
item).

Special
Pricing by Product
-
You can also create
specials at the
product level by
specifying that
selected products
receive a set price.
To try this,
go
to the Menu tab on
the Mailware
Explorer and click
the Inventory
button.

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Choose any product
(e.g., AUTUMN 001 in
the sample
database). In the
pricing section
click the By Source
Key... button.

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On the dialog that
opens click the
Add button.

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In the Source Key
field select a key.

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In the Price
field enter the
amount you would
like to charge for
the item when
the selected source
key is chosen on an
order.

Note: The
amount you enter
will be subject to
any other special
pricing associated
with the source key.
So, if you applied a
10% discount to the
"SPECIAL" source key
this item will
appear on the order
at $30 then an
additional $3 will
be deducted.
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OPTIONAL: You can
also enter Quantity
Pricing if you wish.
To do so, click in
the Quantity Pricing
field, then click
the
button that appears.

In the dialog that
opens you can enter
quantities and their
prices. In the
example below the
$30 price will be
charged for 1-4
items. At 5-10 items
the price reduces to
$25, 11-15 are $20
each and 16 or more
are $15.

Note: Amounts
you enter in this
quantity discount
grid will override
the quantity
discount grid on the
product. They will
not override
customer level
special pricing.
Click the Close
button to save your
changes and close
the dialog.
Tip: You can
use the By Source
Key button on the
product screen to
set up an unlimited
number of prices
(use this instead of
the four pricing
levels - Retail,
Wholesale, Price 3
and Price 4).
See Also:
Catalogs
Publications
Special
Customer Pricing
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