Mailware Features - Integration

Check out our shopping cart software Comparison Chart



Mailware and Amazon

Mailware connects to your Amazon store directly through the API’s provided by Amazon. That means a supported, cutting edge connection – no third party programs or slower technologies (like SOAP*). Everything runs directly from your PC or server without the need for third party hosting.

Mailware automatically downloads Amazon orders at the time intervals you specify. It also uploads product listings using the Amazon ASIN as an identifier and updates product changes such as quantity or price adjustments. This maintains near real time inventory counts on Amazon and all the other channels you manage with Mailware. Shipping confirmations are also uploaded automatically at the time you specify so your customers can see the status of their orders and you can get paid.

And, because we partner with ChannelMax you can manage repricing from Mailware. Set floors and ceilings in Mailware, then add rules in your ChannelMax account. You can beat the lowest price by a dollar, exclude low ball bids and make many other adjustments to ensure you are the highest listed seller for each of your products.

Mailware interfaces with Amazon through its Multi Channel Manager (MCM). For more details, click here.

*Why should I move from using the SOAP or AIM APIs to using the Amazon MWS API?
Amazon Marketplace Web Service (Amazon MWS) is Amazon’s newest API for sellers. It offers extensive documentation and support, and client libraries in Java, C#, and PHP, for the fastest and easiest way to integrate with Amazon. Amazon MWS supports seller API functions that are broader in scope and functionality than any APIs Amazon has previously offered sellers.

Amazon FBA

Mailware also supports fulfillment by Amazon. FBA is a service that allows you to have products stored by Amazon and shipped directly to your customers. For your Amazon FBA orders you can download an Amazon order report and import the order information so you have a basic record of the order. Amazon will automatically ship the items to your customer and manage shipping confirmations.

When you add products to FBA the simplest method is to create a purchase order in Mailware and have your vendor ship your products directly to Amazon. Mailware automatically downloads your product counts from FBA every hour, so your quantities will be updated within an hour of Amazon updating your available counts. The number of items in FBA is stored in Mailware’s mutliple locations feature under the FBA location. You can also have quantities for the same product that you store if you also fulfill the item yourself for other orders.

You can also move items from your local location to Amazon FBA by creating an order in Mailware with Amazon as the customer. This will deplete the items in stock immediately. When Amazon updates their counts Mailware will show the FBA counts automatically. This is useful when sending your own stock to FBA or when a purchase order is shipped to you and you then forward it to Amazon.

More about Amazon is most commonly referred to as an online marketplace. It has been around since 1995 and is one of the top e-commerce sites today. Products sold include everything from books to electronics to clothing and sellers are anyone from Amazon itself, personal sellers to the individual companies.

How does it work?

Listing: Listing items to be sold on Amazon is simple. After creating an account, you upload your inventory to and they’re then placed on the marketplace. Amazon acts as a 3rd party, connecting you, the seller to the buyer—wherever they may be. Most commonly, the seller will ship the products to the buyer to complete the exchange.

Fulfillment by Amazon: When selling, there is the option for Amazon to store your inventory in their warehouses. When orders are placed, products are then shipped from the warehouse to the buyer, leaving you, the seller, worry free.


Listing and Selling: When connected with Amazon as a seller, you can sell individually or sell professionally. Selling professionally increases the number of features available to you for a small monthly fee. Other fees will also vary or be non-existent based on this selling status as well.

Fulfillment: Fees include inventory storage, order handling, pick and packaging as well as weight handling.

Items Sold:

Approval: Some items sold on Amazon need approval before they’re listed. Many of these approval needed categories are high end or objects that buyers commonly have concern about purchasing. This does not mean that they are restricted and not allowed to be sold but a seller must contact Amazon and fill out a short questionnaire to attain this permission. A list of items is available on their site as well as the appropriate links to get in touch with Amazon for the approval process.

Restricted: Like most e-commerce sites, restricted selling exists. A list of restricted items not allowed to be sold on Amazon is available on their site. As a consequence of listing a restricted item, there will be limits on listing privileges and a possible suspension of listing privileges.